Reliance Global Group, Inc. (RELI) announced Tuesday that it's putting all its chips on one number. The company has completed what it calls a "strategic realignment" of its Digital Asset Treasury, which is a fancy way of saying it sold everything else and bought Zcash.
This isn't a modest allocation or a pilot program. Reliance fully exited its prior digital asset holdings and moved the entire proceeds into Zcash (ZEC), a privacy-preserving cryptocurrency that borrows Bitcoin's underlying framework but adds layers of confidentiality on top.
Why Zcash?
The move follows what the company describes as a comprehensive strategic review. Working alongside Blake Janover, Chairman of the Crypto Advisory Board, Reliance conducted an in-depth assessment and landed on a surprising conclusion: a single-asset treasury focused on Zcash made more sense than holding a diversified basket of institutionally friendly digital assets.
The reasoning? Zcash's privacy-centric design, built on the foundation of Bitcoin's proven success, presented what the company deemed a more exciting value proposition for shareholders than spreading bets across multiple cryptocurrencies.
"Many in Silicon Valley believe it's the earliest days for Zcash, and the case is compelling," Janover said.
What Makes Zcash Different
Zcash isn't just another blockchain. It combines robust security, optional privacy, and institutional-grade flexibility in ways that set it apart from other major networks. The key innovation is its dual-transaction model, which lets users choose between transparent transactions (similar to Bitcoin) and shielded transactions that keep details private.
This flexibility matters for organizations that need confidentiality for competitive reasons but also want the ability to satisfy regulators when required. The control stays with the asset owners, who can decide transaction-by-transaction whether to operate transparently or privately.
Under the hood, Zcash maintains Bitcoin's unspent transaction output structure and fixed supply schedule. But it integrates advanced privacy technology through Zero-Knowledge Succinct Non-Interactive Arguments of Knowledge, or zk-SNARKs for those who prefer acronyms. Upgrades like Sapling and Halo 2 have made private transactions faster and more efficient over time.
The practical result: institutions can share transaction details with auditors or regulators when needed without exposing sensitive data to the broader market. It's privacy with an escape hatch for compliance.
The Strategic Fit
For companies managing competitive information, cross-border financial flows, or sensitive transactions, Zcash offers a way to operate with confidentiality while maintaining governance standards. That's apparently what convinced Reliance to go all-in rather than hedge its bets.
Whether concentrating an entire treasury into a single cryptocurrency turns out to be brilliant or reckless will depend largely on how Zcash performs. But for now, Reliance is making a clear statement about where it sees value in the digital asset landscape.
Price Action: RELI stock closed up 11.76% at $0.7205 on Monday.