Before Meta Platforms, Inc. (META) became a $1.54 trillion social media juggernaut, CEO Mark Zuckerberg was just a kid in New York writing code for his family. And yes, that family connection would prove pretty valuable down the line.
The Snowball Effect
Zuckerberg started tinkering with software around age 10, mostly building games for himself and his sisters. "I made this game, I remember about a snowball fight that I could play with my sisters, and I think the graphics were literally stick figures," Zuckerberg recalled in a 2023 podcast with early Facebook investor Reid Hoffman.
The remarkable part? His sisters actually preferred playing his homemade stick-figure game over having an actual snowball fight outside. That's either impressive coding skills or really cold New York winters.
Building ZuckNet
By age 12, Zuckerberg's coding evolved from entertainment to solving real problems. He created ZuckNet, a messaging system that connected his family at home and streamlined communication in his father's dental office.
"It was basically our little network inside the Zuckerberg home and it was fun," he explained. The program allowed staff to notify his dad about new patients without leaving their desks. Practical, efficient, and built by a seventh-grader.
Then reality hit: "Of course, AOL Instant Messenger came and then everyone just used that." Here's the irony worth savoring: AOL, once the dominant messaging platform that made ZuckNet obsolete, would itself eventually be overshadowed by Zuckerberg's own creations, Facebook Messenger and WhatsApp.
The $100,000 Question
Zuckerberg's family wasn't just providing moral support. His father, Edward Zuckerberg, reportedly wrote a $100,000 check that helped fund Facebook's launch, according to The Guardian. That's quite the return on investment for a family dental practice.
The Zuckerberg household was clearly unconventional in its approach to child-rearing. Edward reportedly offered each of his children a choice between attending college or managing a McDonald's franchise. It's the kind of decision that shows early encouragement for both business and education, though perhaps with a slightly different flavor than most parents provide.
Mark's sister Randi Zuckerberg reflected on their family dynamic, telling CNN, "When you have such a big family, you kind of have all of your companions built into your family unit."
Young Zuckerberg ultimately chose Harvard University over the Golden Arches, though he'd leave the university in 2005 to focus on Facebook. Probably the right call.
Before Facebook, There Was Synapse
ZuckNet wasn't Zuckerberg's only pre-Facebook creation. In high school, he developed Synapse, a music recommendation platform that worked similarly to Pandora. Both Microsoft Corporation and AOL expressed interest in acquiring the software, but Zuckerberg declined their offers. Pattern recognition, anyone?
Where Meta Stands Today
Meta's current market value sits at $1.54 trillion. The company recently reported quarterly revenue of $51.24 billion, crushing Wall Street expectations of $49.38 billion and marking a 26% increase from $40.58 billion in the same quarter last year.
The company reported diluted earnings per share of $1.05, which included a one-time, non-cash income tax charge of $15.93 billion, falling short of the estimated $6.68 per share. On an adjusted basis, earnings per share rose to $7.25.
Not bad for a company that started with stick-figure games and a family messaging system built for a dental office.