Billionaire entrepreneur Mark Cuban is back on his soapbox about U.S. healthcare, and this time he's zeroing in on something millions of Americans know all too well: high-deductible health plans that sound affordable until you actually need medical care.
In a recent series of posts on X, Cuban laid out the problem plainly. "Insurance companies love high deductible plans," he wrote. "When you can't afford your deductible, you don't get care. Which means no money from the carrier."
It's a blunt assessment of a system that often feels designed to collect premiums rather than provide care. And Cuban isn't holding back on who benefits from this arrangement.
The Math That Works for Insurers, Not Patients
Cuban warned that catastrophic plans with $10,000 deductibles might offer temptingly low premiums, but they're essentially free money for insurance companies. "The deductible is so high, you are just telling the insurance carriers that your premiums are free money," he explained. "They won't have to pay out."
It's a dynamic he's been vocal about for months. Back in February, Cuban called deductibles "the biggest problem in healthcare," pointing to how the system forces hospitals and doctors into an impossible position. "Often we choose higher deductibles because we are healthy or because we can only afford the lowest premium plan," he wrote at the time.
The result? Healthcare providers end up acting as "bill collectors," chasing down payments from patients who never had a say in designing these plans in the first place. Cuban's assessment: "That is one f***d up system that needs to be redesigned."
Taking Aim at the Affordable Care Act
Cuban's criticism extends beyond deductibles. In another recent post, he called the Affordable Care Act "garbage today," arguing that politicians have allowed corporations to manipulate what is now a 15-year-old law. According to Cuban, big insurance companies have exploited the ACA to dominate the system and squeeze out smaller, independent providers.
"Talking to independent physicians, it's obvious that the big insurance carriers are doing to them what their pharmacy benefit managers are doing to independent pharmacies," Cuban wrote. "They deny, underpay, slow pay, clawback, and create administrative mazes, knowing their victims don't have the time or resources to push back."
This isn't just inefficiency or bureaucratic bloat in Cuban's view. It's a fundamental power imbalance where large corporations exploit their market position. He's previously described the current setup as a "scam" that punishes people who can't afford to meet their deductibles.
A Call for System-Wide Reform
"This is not an efficient market," Cuban said. "This is the big guy abusing the little guy. It needs to change to better the care we get in this country."
While he acknowledged that extending ACA premium subsidies for another year might provide short-term relief, Cuban believes it's time for something bigger. "Now is the time to replace it and redo healthcare," he argued.
Whether you agree with Cuban's diagnosis or not, his critique touches on frustrations that resonate across the political spectrum: a healthcare system that often feels like it works better for corporations than for the people it's supposed to serve.