Sometimes the best way forward is to start over. Justin McLeod, who built Hinge into one of the most successful dating apps around, is stepping down as CEO to launch something entirely new. His next venture? An AI-powered dating service called Overtone that aims to use voice technology and artificial intelligence to "help people connect in a more thoughtful and personal way."
A Founder's Exit With An Unusual Twist
Match Group (MTCH), Hinge's parent company, announced Tuesday that Jackie Jantos will take over as CEO. Jantos currently serves as Hinge's president and chief marketing officer, so she knows the business inside and out. McLeod will stick around as an advisor through March to smooth the transition.
Here's where it gets interesting: Match isn't just wishing McLeod well and waving goodbye. The company that owns Tinder, Hinge, and a stable of other dating platforms is taking a substantial stake in Overtone. Match CEO Spencer Rascoff will join Overtone's board, and the company plans to lead Overtone's initial funding round in early 2026.
It's an unusual arrangement—your former employer becoming your new investor—but it speaks to McLeod's track record. "The company's momentum, including being on track to reach $1 billion in revenue by 2027, gives me full confidence in where Hinge is headed," McLeod said in a statement.
Timing And Turbulence
The leadership change comes at a complicated moment for the online dating industry. Match has been under pressure from U.S. senators since September to address romance scams proliferating across its platforms, particularly on Tinder. It's the kind of scrutiny that makes investors nervous and users wary.
Match's recent earnings didn't exactly inspire confidence either. Third-quarter revenue grew 2% year-over-year to $914 million, just shy of the $915.22 million analysts expected. Earnings per share came in at $0.62, missing the $0.63 consensus estimate. Not a disaster, but not the momentum you want when launching into AI experiments.
Wall Street's Take
Raymond James, which maintains a Market-Perform rating on Match Group, called the Overtone investment "an interesting play in an ecosystem" and a "well-calculated risk," according to Investing.com. Translation: it could work, but Match isn't betting the farm.
The stock has climbed 4.32% year-to-date, though it dipped 0.32% on Tuesday to close at $34.02. Market data shows Match ranking in the 50th percentile for momentum and 45th percentile for growth—decidedly middle-of-the-road performance.
What's Next For Dating Apps?
McLeod's pivot to AI-powered matchmaking reflects broader trends in the industry. Dating apps have been criticized for encouraging endless swiping rather than meaningful connections. Voice-based features could be one answer, though it remains to be seen whether people want AI involved in their romantic lives.
For now, Match is placing a bet on both sides: continuing to grow Hinge under new leadership while funding McLeod's experimental approach. It's hedge fund logic applied to dating apps—diversify your portfolio and see what sticks.