Strategy Inc. (MSTR) is having the kind of year that makes investors question their life choices. The stock has cratered 71% from its November 2024 peak of $543 down to $156, and the pain might just be getting started. The company faces a potential $8.8 billion tsunami of forced selling if MSCI decides to kick it out of its indexes on January 15.
The Broken Promise That Shattered Confidence
Here's where things get interesting. Back on July 31, Strategy published equity guidance in its earnings deck with what looked like a disciplined capital allocation strategy. The company stated it would not issue common stock below 2.5x mNAV except to pay interest on debt obligations and fund preferred equity dividends. The company carries $824 million in annual preferred dividends, so protecting shareholders from dilution seemed like a reasonable framework.
Then Strategy promptly threw that guidance in the trash. Since that July announcement, the company has issued $4.9 billion in common stock. Get this: $4 billion of that total was issued at a mNAV below 1.0x in November and December. Not below 2.5x, but below 1.0x.
Strategy's defense? They claim to be targeting two years of preferred dividend coverage, which would account for $1.6 billion of the $4.9 billion total. Fair enough. But that still leaves $3.3 billion in dilutive stock sales that directly violated guidance the company issued just five months earlier.
Crypto analyst Novacula Occami called out the broken promise in a December 30 post, highlighting how the company abandoned its own disciplined capital allocation framework before the ink was even dry.
The MSCI Countdown Begins
Strategy faces what some are calling an existential threat from MSCI, which proposed excluding companies with digital asset holdings exceeding 50% of total assets from its Global Investable Market Indexes. The decision date? January 15.
JPMorgan warned the exclusion could trigger approximately $2.8 billion in forced selling of Strategy shares. But wait, there's more. If S&P Dow Jones Indices and FTSE Russell follow MSCI's lead, total outflows could balloon to $8.8 billion.
Polymarket traders are putting their money where their mouth is, assigning a 76% probability that major indexes will remove Strategy by March 31, 2026. That's not exactly a vote of confidence.
Strategy Fights Back
In a December 10 letter signed by Executive Chairman Michael Saylor and CEO Phong Le, Strategy mounted a defense. The company argued it's a conventional operating business, not an investment fund or passive tracking vehicle.
According to Strategy, its Bitcoin (BTC) holdings aren't just sitting there looking pretty. The company claimed Bitcoin holdings are used as productive capital to create returns through digital credit instruments, not passive storage.
Strategy also took aim at the 50% digital asset threshold itself, calling it arbitrary. The letter noted that other industries like oil, real estate, and timber hold concentrated single-asset reserves without facing index exclusion. The company warned the proposal could stifle innovation in the digital asset industry and conflict with pro-innovation U.S. policy under the Trump administration.
The Charts Look Brutal
Strategy is trading at $155.61 as of December 31, down approximately 67% from its July peak near $473. The technical picture offers little comfort for bulls.
The stock is trapped in a descending channel with the Supertrend indicator at $185.36 and SAR at $176.69 acting as overhead resistance. Any meaningful recovery requires reclaiming the $176.69 level first, which represents a 13.5% move from current levels.
The downside risk is more immediate. If the $155 support breaks, the next stop is $140-$145. And if the selling really accelerates? Technical analysts see catastrophic losses toward $100 as possible.
For a stock that was trading above $500 just a couple months ago, that would represent an 80% decline from the peak. Sometimes the market giveth, and sometimes it absolutely taketh away.




